Outranked by Directories
Legal directories and national firms take the top results for your practice areas in your own town.
Legal directories and national firms take the top results for your practice areas in your own town.
Pages full of legal jargon answer what lawyers care about, not what worried clients actually ask.
Legal keywords are among the priciest in Google Ads, and poor targeting burns budget fast.
No team profiles, accreditations or clear next steps leave visitors unsure your firm can help.
We find where potential clients drop off, from search to your website to the enquiry form, then fix the steps that cost you the most instructions.
Each service is built around how people choose a solicitor when something important is at stake. Start with 1, or combine them into one plan.
Rank for searches like 'family solicitor near me' in your areas.
Optimised Google Business Profile for every office.
Citations on trusted UK legal and local directories.
Guides that answer what clients ask before they call.
Practice area hubs that cover topics in depth.
Content reviewed by your team before publishing.
Links from relevant legal, local and business publications.
Digital PR built around your expertise and commentary.
No paid link schemes that risk penalties.
Campaigns focused on your most valuable case types.
Negative keywords that block low-value or irrelevant searches.
Call tracking to measure real enquiries, not clicks.
Practice area pages structured for clients and search.
Solicitor profiles, accreditations and reviews up front.
Fast, accessible and mobile-first design.
Plain-English copy that explains your services clearly.
Messaging that reflects your firm's tone and specialisms.
Claims checked against SRA transparency and advertising rules.
Rank for the case types that matter most to your firm, in the towns and cities where your clients live.
Clear services, fees information and next steps attract people who are ready to instruct a solicitor.
Useful guides and earned links show Google and clients that your firm knows its specialist areas.
Tighter targeting and negative keywords keep expensive legal clicks focused on cases you actually want.
Team profiles, accreditations and reviews reassure people who are often stressed and cautious.
See calls, forms and cost per enquiry by practice area in one plain-English monthly report.
We’d tried SEO before, but never really understood what we were paying for. ThinkDone actually explained what they were doing, fixed the issues on our website, and helped us start showing up for the searches that mattered. We’ve seen a noticeable difference in both rankings and enquiries.
Our product worked, but something about the experience always felt a little off. ThinkDone helped us identify where users were getting stuck and made some really smart changes. The difference was obvious as soon as we started testing the new design.
Our old website honestly wasn’t doing us any favours. ThinkDone took our ideas, cleaned everything up, and turned them into a website that actually feels like our business. The whole process was straightforward, and the end result has been great.
Absolutely love how the new store turned out! It’s faster, easier to navigate, and looks great on both desktop and mobile. The best part is that managing products and orders on our end is just as straightforward.
Having a reliable team looking after the website has been a huge relief. Whenever something needs fixing or updating, ThinkDone is quick to respond and gets it sorted without turning a small issue into a big one. Exactly the kind of support we were looking for.
A law firm marketing agency should understand what worries clients before choosing keywords. We start with their questions and situations.
Clients are often stressed and short on time. We turn legal expertise into clear, calm content that helps them take the next step.
Legal clicks are expensive. We focus Google Ads budget on the case types and areas that bring real value to your firm.
Rankings are nice. Instructions matter more. We track calls and forms by practice area, so you know what brings in real work.
Page per key practice area, built to rank.
Transparency and advertising rules considered in every page.
Paid link schemes that could risk your rankings.
We offer local SEO, content marketing and blog writing, link building, Google Ads, law firm website design and legal copywriting. Most firms start with their website and practice area pages, because SEO, ads and content all perform better when visitors land on clear, trustworthy pages.
We work with UK firms across family, conveyancing, wills and probate, employment, personal injury, immigration, commercial and other practice areas. The plan changes with your size and focus. A high-street firm may need strong local SEO, while a specialist firm often needs national content and links.
Directories are strong, but they cannot match a firm’s depth in one practice area and location. We build focused practice area and location pages, earn relevant links and optimise your Google profiles. Results depend on competition and your starting point, so we report progress honestly instead of promising positions.
They can be for high-value case types, but legal clicks are expensive, so structure matters. We target specific services and areas, block irrelevant searches and track calls as well as forms. If the cost per instruction does not make sense for a case type, we tell you and shift budget.
We write with SRA transparency rules and general advertising standards in mind, such as clear price information where required and no misleading claims. Your firm remains responsible for regulatory compliance, so every page and article is sent to your team for approval before it goes live.
Google Ads can bring enquiries within weeks once campaigns and tracking are ready. Local SEO, content and links usually take several months to build authority. Timing also depends on your practice areas and competition. We do not promise a fixed result or timeframe, but we report progress every month.
We track calls, form enquiries and cost per enquiry, split by practice area where possible. You also see rankings, organic traffic, links earned and ad performance. Each report explains in plain English what changed, why it changed and what we will do next.
No. Results depend on your practice areas, location, reputation, competition, budget and how enquiries are handled. What we commit to is a clear plan, careful execution, ethical link building, honest testing and transparent monthly reporting, so you always know what is working.
Start with a Firm Review and see which pages, content and campaigns deserve priority for more qualified enquiries.
ThinkDone Solutions is a full-service digital agency based in London — trusted by 1,500+ clients worldwide for web, app, design, marketing, and consultancy services.
We’re the agency built for your full digital journey. From solid software to creative campaigns that drive real results, we bring the tech and creativity that turn ideas into impact.
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